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Research Article
📘 Vol. 3 Issue 2 (2026): Current Issues

ISSN: 2277-405X

Consumer Perception Towards Sugarcane Bagasse Disposable Plates: A Study on Sustainable Purchasing Behaviour"

Nayan Umare

Paper ID: IJATRD-2026-00047

DOI :

DOI: https://doi.org/10.67750/ijatrd.v3.i2.47

Abstract:

Abstract

This study examines consumer perception towards sugarcane bagasse disposable plates and their influence on sustainable purchasing behaviour. With increasing environmental concerns and the growing demand for eco-friendly alternatives to plastic, sugarcane bagasse plates have emerged as a sustainable option

How to Cite

Umare, N. (2026, September 29).
Consumer Perception Towards Sugarcane Bagasse Disposable Plates: A Study on Sustainable Purchasing Behaviour".
https://ijatrd.org/en/article/2026-00047

References:

References

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Hair, J. F., Black, W. C., Babin, B. J., & Anderson, R. E. (2019). Multivariate Data Analysis (8th ed.). Cengage.

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Kotler, P., & Keller, K. L. (2016). Marketing Management (15th ed.). Pearson Education.

Kumar, A., & Ghodeswar, B. M. (2015). Factors affecting consumers' green product purchase decisions. Marketing Intelligence & Planning, 33(3), 330–347.

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Mohr, L. A., Webb, D. J., & Harris, K. E. (2001). Do consumers expect companies to be socially responsible? The Journal of Consumer Affairs, 35(1), 45–72.

Peattie, K. (1995). Environmental Marketing Management. Pitman Publishing.

Peter, J. P., & Olson, J. C. (2010). Consumer Behavior and Marketing Strategy (9th ed.). McGraw-Hill.

Pride, W. M., & Ferrell, O. C. (2020). Marketing (20th ed.). Cengage Learning.

Schiffman, L. G., & Wisenblit, J. (2019). Consumer Behavior (12th ed.). Pearson.

Solomon, M. R. (2020). Consumer Behavior: Buying, Having, and Being (13th ed.). Pearson.

Vermeir, I., & Verbeke, W. (2006). Sustainable food consumption: Exploring the consumer attitude–behavior gap. Journal of Agricultural and Environmental Ethics, 19(2), 169–194.

World Bank. (2021). What a Waste 2.0: A Global Snapshot of Solid Waste Management.

World Health Organization. (2022). Healthy and Sustainable Food Systems.

Food and Agriculture Organization of the United Nations (FAO). (2021). Sustainable Agriculture and Food Systems

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Published

2026-09-29

Issue

Vol. 3 No. 2 (2026): Current Issues

Section

Articles

How to Cite

Consumer Perception Towards Sugarcane Bagasse Disposable Plates: A Study on Sustainable Purchasing Behaviour". (2026). International Journal for Advancements in Technical Research & Development, 3(2), 1-13. https://doi.org/10.67750/ijatrd.v3.i2.47
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